Manager, Sales Development

General Purpose

The Sales Development Manager is responsible for identifying opportunities within large chain customers or channels and maximizing profitable sales opportunities. 

Duties and Responsibilities

•    Maximize profitable sales opportunities by thoroughly understanding the complexities of the channel or customer's business and building enduring relationships based on trust and integrity with that customer's management team. 
•    Successfully sell customer plans that include annual CMA's, strategic and tactical pricing plans along with promotional plans that align with and support the customer's and the Coca-Cola system’s business objectives and strategies. 
•    Evaluate outlet opportunities. Ability to collaboratively sell and overcome customer objections. 
•    Assist customers in reaching sales potential on company products by offering creative merchandising ideas. 
•    Handling customer issues and opportunities promptly. 
•    Propose appropriate brands, packages, and equipment to satisfy customer and consumer needs while fully leveraging national and local marketing initiatives with customers. 
•    Develops a customized business plan addressing the critical needs of the customer or channel while delivering Coke system budgeted profit and volume 
•    Collaboratively develop with customer a strategic plan (price and package) that generates desired results for both the customer and Coke system 
•    Execute channel and customer promotions and programs that leverage national brand ideas and thinking and consumer insights to drive increased consumer preference and customer activity. 
•    Sell-in and implement promotional strategies for the introduction of new brands and packages 
•    Activate Coca Cola Southwest Beverages system (e.g., cross-functional team members, segment resources) to develop and implement business plan/solution that meets customer needs and drive beverage category profit and volume, contributing to overall sales growth for the customers' entire business.  
•    Solve issues that arise during execution and eliminate barriers. 
•    Track daily, weekly and monthly call activity and performance measurements against assigned goals and expectations. 
•    Collaborate with cross functional team members (e.g. marketing, finance, operations). 
•    Conduct post promotional analysis measuring the success levels of promotions making any necessary changes. 
•    Proactively arrange time and territory to achieve optimum face-to-face selling opportunities. 
•    Host customer events that help align ourselves better with the customer  
 

Qualifications

Education:

• Bachelor’s degree or equivalent experience with a high school diploma required 

Experience:  

Required:  

• 3-5 years in consumer goods industry 
• Minimum of 2 years in consumer products or direct store delivery sales, major account management 
• Experience in developing successful annual business plans and price and package for retail customers 
• Strong analytical, organizational, planning, verbal and written communications skills are a must 
• Above average computer skills 
• Valid driver’s license and driving record within MVR policy guidelines  
• Preferred:  
• 2 years’ experience in the Coca-Cola system 
• Intermediate computer and database application skills preferred  
• Bilingual ability preferred (Spanish) 
• Experience managing budgets