Senior Manager, Commercial Strategy & Innovation
Work Location - Toronto (Hybrid)
Employee Type - Regular Employee FT Salaried
About This Opportunity
In this role, you will manage and deliver Coke Canada’s annual category business plans, manage the innovation pipeline and all associated activities, and act as a thought leader for the category. This highly cross-functional role requires excellent influencing and problem-solving skills, along with comfort working in a fast-paced environment.
Responsibilities
• Lead the Commercial Strategy for Coke Canada and work with our Brand Partners on the ideation around growth and innovation.
• Create overall growth plans by category (sources of growth), ensuring category targets are in line with our strategic goals and brand expectations.
• Collaborate with Brand Partners on annual commercial planning process.
• Act as a key Coke Canada lead with Brand Commercial and Marketing teams, aligning on calendar of activities, market programs and focus periods.
• Act as commercial category subject matter expert, including identifying needs for market-specific initiatives, risks and opportunities.
• Analyze business results, assess opportunities, and identify and lead the development of gap closing plans with the commercial execution, revenue growth management and sales teams.
• Manage portfolio optimization and innovation pipeline and all associated activities for the commercialization of new products and skus, working with Brand Partners to optimize existing package/flavour assortment in line with relevant consumer insights, and ensuring new Coke Canada SKUs are all profitable, commercially viable, and executed successfully in market.
Qualifications
• 5+ years of commercial, sales, or marketing experience.
• Strategic & analytical thinking: demonstrated thought-leadership.
• Ability to draw insights and develop strategies grounded in facts.
• Intermediate Excel skills (pivot tables, functions, formulas, etc.).
• Demonstrated ability to navigate complex organizational structures.
• Ability to present to stakeholders at all levels of organization including senior leadership.
• Brand Strategy / Brand Marketing experience is an asset.
• Experience leading people in a cross-functional environment is an asset.
• Relevant Masters degree an asset.
About Us: Proudly Canadian and Independently Owned, We are Coke Canada!
Coca-Cola Canada Bottling Limited is Canada’s premier bottling company. We are an independently owned business encompassing over 5,800 associates, more than 50 sales and distribution centers, and 5 production facilities nationwide. For more information about Coke Canada Bottling, please visit cokecanada.com
Important
All offers of employment at Coca-Cola Canada Bottling Limited (“Coke Canada Bottling”) are conditional upon a successful background clearance obtained through our contracted third-party vendor. The standard clearance requirements depend on the position and may include some or all of the following: criminal clearance, employment verification, education verification and drivers abstract review. Please advise the Talent Acquisition team if you have any questions or concerns in regards to this once you are contacted for further consideration.
Coke Canada Bottling is committed to creating a diverse and inclusive workforce with several programs, policies and resources in place to support our people. For individuals requiring accommodations or support throughout the recruitment process please contact our Talent Acquisition Services team by calling 1-844-383-2653 or email HR@cokecanada.com.