Manager, Category Commercial -Tea & Water (Smart Water, Dasani, Vitamin Water, Peace Tea, Fuze, Aha)
- Facility and Work Location- 335 King Street East, Toronto, ON
- Employee Type - Regular Employee FT Salaried
- Hybrid Work - This position currently offers a hybrid work schedule. The in-office requirement is a minimum of three days (Tuesday, Wednesday, Thursday) per week, with the flexibility to work from home the remaining days
About This Opportunity
We are looking for a Category Commercial Manager to join our Commercial Growth Strategy & Execution team. In this role, you will lead, manage, and deliver annual category business plans, while overseeing the innovation pipeline and all associated activities.
You will collaborate with various departments, including brand partners, operations, sales, finance, and Revenue Growth Management (RGM), to ensure the successful planning and execution of category initiatives.
This is an exciting opportunity to leverage your 5+ years of CPG experience in marketing management, category management, and strategy to drive the successful delivery of business plans within the Waters & Tea category for Coca-Cola Bottling Limited!
Responsibilities
- Collaborate with brand partners and the Director to set strategy, develop annual and three-year plans, and lead execution to drive profitable share growth of the energy portfolio
- Manage the innovation pipeline and all associated activities for the Waters and Tea category
- Optimize package and flavor assortment based on consumer insights, ensuring new SKUs are profitable, commercially viable, and successfully executed in the market, in collaboration with brand and commercial teams
- Lead and participate in regular meetings with senior business leaders to review business health and develop plans to address risks and opportunities
- Develop Canadian Sales Selling Decks stories in collaboration with Brand Partners and Category/Channel Strategy owners to support the sell-in of Coca-Cola Limited (CCL) and Partner innovations with National Retail Sales (NRS) and local account teams
- Collaborate with RGM, Commercial Execution, Brand Partners, and NRS/Field Sales to develop action plans to close gaps versus business plan
- Spearhead scorecard development for innovation and category, focusing on Brand, Pack, Price, and Channel to effectively target priority occasions, shoppers, and missions, and integrate with National Sales and Field Sales teams
Qualifications
- Bachelor's degree in Business, Marketing, or Economics
- Master's of Business Administration (MBA) preferred
- 5+ years of experience in Category Management, Strategy, Business Development, and/or Business Management within the CPG industry
- Experience in P&L management
- Strong cross-functional leadership and collaboration skills
- Strategic and analytical, with a proven track record of thought leadership
- Ability to derive insights and formulate strategies based on factual data
- Expertise in navigating complex organizational structures to achieve strategic goals
- Excellent data analysis skills, including AC Nielsen and advanced Microsoft Excel (e.g., pivot tables, data mining) and/or Craft/Margin Minder
- Excellent communication and presentation skills
About Us: Proudly Canadian and Independently Owned, We are Coke Canada!
Coca-Cola Canada Bottling Limited is Canada’s premier bottling company. We are an independently owned business encompassing over 5,800 associates, more than 50 sales and distribution centers, and 5 production facilities nationwide. For more information about Coke Canada Bottling, please visit cokecanada.com
Important
All offers of employment at Coca-Cola Canada Bottling Limited (“Coke Canada Bottling”) are conditional upon a successful background clearance obtained through our contracted third-party vendor. The standard clearance requirements depend on the position and may include some or all of the following: criminal clearance, employment verification, education verification and drivers abstract review. Please advise the Talent Acquisition team if you have any questions or concerns in regards to this once you are contacted for further consideration.
Coke Canada Bottling is committed to creating a diverse and inclusive workforce with several programs, policies and resources in place to support our people. For individuals requiring accommodations or support throughout the recruitment process please contact our Talent Acquisition Services team by calling 1-844-383-2653 or email HR@cokecanada.com.